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Case Studies

Holiday-Let Case Studies

How we’ve set up, grown and scaled the Airbnb businesses of thousands of homeowners across the UK

Discover The Properties We’ve Set Up, Listed, Scaled & Automated

HelloGuest started managing Airbnbs in London as a small husband and wife team. Today, we operate nationally with Airbnb management services in all top tourist destinations like LondonBristolEdinburgh and more.

With over a thousand properties in our management portfolio and a 4.54% rating amongst our guests and partners, you can trust that HelloGuest has the tried-and-tested formula to short-let success.

Browse some of our Airbnb business case studies below and discover what we can do with a property like yours.

soho house image

Couple earns 45% more revenue compared to residential letting

Flat in W1F 9BY (London)

  • Increased daily rate to £95 per day
  • 55% more bookings
  • 17 guest queries resolved
  • 36% more revenue per channel

“I can’t take the credit, HelloGuest do it all”

Flat in BS31 3EP (Bristol)

  • Minimum booking charge is £120 per day
  • Booking rate increased from £80 per night
  • 50% increase in passive earnings
  • Professional housekeepers used 
all your issues resolved

15% decrease in guest complaints with HelloGuest

Flat in W2 4JL (London)

  • Now valued at £250 per day
  • Occupancy rate 74% per month
  • Booked 92% over peak periods
  • 57% increased revenue per channel

Flat earns 48,202 in passive income in its first year

Flat in EH39 4JR (Edinburgh)

  • Increased booking price to £100 per night
  • 30% revenue increase from advertising
  • 69% full occupancy rate
  • 24 new five star reviews in 3 months
home living room

Hit the top of local listings in just 3 weeks

House in Weston-super-Mare

  • Increased daily rate to £100 per day
  • 52.4% more bookings year-round
  • 34-minute average query response time
  • Maintenance and cleaning provided
switch airbnb management providers image

Property converted 76% better after multi-channel advertising

Flat in SW8 2LL (Vauxhall)

  • Now valued at £250 per day
  • 62% more bookings
  • 4.2 average nights booked
  • 76% more revenue per channel

Number of minimum nights guests booked increased by 84%

Apartment in BH19 1AB (Swanage)

  • Now valued at £100 per night
  • 12 months at the top of local listings
  • Property decorated with HelloGuest
  • 4 night average stay (increased from 1)
best airbnb in the city image

The Airbnb rate per night increased by 34%

Flat in NW6 1LJ (West Hampstead)

  • Now valued at £200 per day
  • 24 Guest problems solved
  • Booked 52% over peak periods
  • 64% increased revenue per channel
modern london flat

More five-star reviews meant more recurring bookings

Flat in WC1E 6HR (Bloomsbury)

  • Increased daily rate to £250 per day
  • 49% more bookings in peak periods
  • 30-minute guest response times
  • 28% more five star Airbnb reviews
image of client airbnb near edinburgh

4.8 Average nights booked for this entire property rental

House in G67 2DP (Glasgow)

  • £350 average earning per guest stay
  • 55% more revenue per channel;
  • 28-minute average guest response time
  • 14 total guest issues solved

Airbnb became this couple’s large-scale source of income

Flat in EH8 7AS (Edinburgh)

  • Helped deal with unexpected emergencies
  • Helped obtain license and permission
  • Created a profile and listed the property
  • Owners relaxed and collected cash

These owners almost quit Airbnb forever until we stepped in

Apartment in BS20 7AS (Bristol)

  • Experienced negative behaviours from guests
  • We put rules in place and deposits to prevent parties
  • Other protection measures introduced to reduce the risk of property damage

Popular property was booked 11 months of the year in 2022

Flat in SE23 3RL (Forest Hill)

  • Minimum booking charge is £300 per day
  • 58% rental yields
  • 88% of passive income kept
  • 54% more revenue (all channels)

Co-hosts were not aware of the local regulations in their city

Apartment in SE14 5NT (Deptford)

  • Identified target audience
  • Increased Airbnb views by 88.6%
  • Brightened the decor
  • 12 month growth strategy plan

Improved cleaning and boutique touches made all the difference

Flat in NW11 9AN (Golders Green)

  • Now valued at £110 per day
  • 3 weeks to rank in top searches
  • 19 total property issues solved
  • 46% higher revenue per channel

Better pictures helped this flat soar on Airbnb

Flat in NW1 1NX (Central London)

  • Increased booking price to £100 per day
  • 16% increase in positive reviews
  • Overall bookings increased by 78%
  • 2 night average stay
poor hygiene is common cause of bad reviews

Popular property was booked 11 months of the year in 2022

Entire home W8 6ER (Kensington)

  • Studied Airbnb trends and market research
  • Increased overall metrics, like occupancy rate
  • Estimated profitability over the next 12 months
  • Switched from letting agents to property management
optimise your listing by using Airbnb SEO

Co-hosts were not aware of the local regulations in their city

Flat in Paddington (London)

  • Analysed the local competition
  • Developed a target market for the property
  • Brightened and uplifted design for holiday-let
  • Growth pricing strategies to increase income over time
the airbnb platform stipulates a five-step cleaning process

These clients switched from letting agents to us

Flat in SW1V 3JL (Pimlico)

  • Increased minimum rate per night to £250
  • Neutralised the decor space
  • Replenishment of toiletries and soap
  • Provided guest essentials like hairdryers and earplugs
cleanliness of your airbnb proeprty must be your top priority

We stepped in to stop occupancy rates from falling

Flat in Chelsea (London)

  • Worked on the interior decor of the property
  • Introduced boutique elements and toiletries
  • Increased the booking rate per night to £150
  • Introduced comfortable beds and bedding
Airbnb works as an online accommodation site for both the host and guests and how we can make it safe

Reduced operating costs and Airbnb expenses

Flat in EC1M 5QL (Farringdon)

  • Strategies and tools to automate the pricing process
  • Created a profitable business model
  • Revenue far exceeded expenses after start-up
  • Helped owners invest further in Airbnb
outrank your competition on Airbnb

Landlords maximised revenue across several properties

Luxury flat in W14 0NH (Kensington)

  • Landlords had smaller income from long-term rentals
  • Revenue targets achieved through flexible pricing
  • Landlords only paid a little upfront investment.
make enough bookings to pay the rent

Property made enough bookings to pay off their mortgage

Family home in London

  • Landlords enjoyed 88% of their income
  • Income became less erratic and more stable
  • Passive income was boosted by 28%
  • Higher rental fee to reflect property’s true value
as an airbnb host avoid the first basic communication error

Landlords hated their letting agents and long-term letting

Spacious flat WC2H 7HA (West End)

  • Made more money from short-term rentals then as a long-term landlord
  • Improved guest communication resulting in repeat bookings.
guests need to have complete picture to visualise what kind of experience your property can offer

This Airbnb couple didn’t trust their third-party provider

Beautiful flat W9 1LZ (Maida Vale)

  • Owners were receiving inconsistent payouts
  • Needed to reduce the number of bad reviews
  • Guests not being responded to fast enough
  • We improved engagement by 48%
bad first impressions are made with poorly lit photos

This host’s rushed listing fell out of search rankings for good

Flat in TW20 0RF (Englefield)

  • Original listing was not good enough
  • Poorly lit photos resulted in fewer bookings
  • Equipped with essential amenities 
  • Guest communication increased by 22%
understanding the most common Airbnb mistakes

This Airbnb host made the first basic communication error

Entire property rental West Finchley

  • Original guest response time was 24 hours
  • New average to 30-minute responses
  • 68% more bookings in their first period
  • Communication automation introduced
don't be tempted to rush the listing process

These short-let landlords couldn’t keep up with the demand

Home rental  SE21 7HR (Dulwich)

  • Unable to turn over the property fast enough
  • Cleaning management between guests
  • Stricter check-out times enforced
  • Hosts free to relax and live life with zero admin
the importance of effective communication

Hosts struggled to find cleaners and 24/7 management

Private Room Stratford

  • Hosts let down by independent cleaners
  • Reduced booking cancellations and refunds
  • Implemented our trusted and trained cleaners
  • Experienced spike in demand after 3 months
how you respond can have an impact on your guests' experience and listing rankings

These landlords wanted to keep more of their Airbnb earnings

Studio W11 1PG (Ladbroke Grove)

  • Hosts enjoyed our fee of 12% for all services
  • Property climbed to top of search rankings
  • Dynamic price strategies created resulting in 54% increase in bookings during peak periods
don't upload bad pictures

These co-hosts were paying fees as high as 25% for management

Entire Home Rental LU4 9LZ (Luton)

  • With HelloGuest hosts got to keep an additional 11% of their holiday-let earnings
  • Introduced maximum rate per night, which earned 49% extra income.
As an airbnb host avoid the first basic communication error

Landlords were tired of empty rooms throughout the year

Flat in E8 2AA (Hackney Downs)

  • Bookings over the year saw a 69% increase
  • 84.5% increase in bookings (peak periods)
  • Hosts earned £700 per week in quiet periods
  • Fast turnover between visiting guests
don't take too long to respond to potential guests

These Airbnb hosts just didn’t know where to begin

Flat in WC1X 9LJ (King’s Cross)

  • Studied their competitor market
  • Set in stone smart pricing models
  • Set up online profile across all platforms
  • Listing rocketed to the top of search results
generate a great listing

We crafted an amazing description that sold itself

Flat in W1S 1AY (Mayfair)

  • Hosts earned £3,500 in one week
  • Experienced higher yields up to 66% compared to long-letting
  • Year-long occupancy rate average 74%
declutter, clean and stage your airbnb space

Property in London fully booked 80% of 2023 in February

Flat in N1 8RB (Angel)

  • Couple enjoyed a passive income of £2,800 per week
  • Property booked 10/12 months of the year
  • Professional copywriters crafted description
  • Professional photographs increased bookings
craft an amazing description that sells itself

We emphasised property’s USPs increasing bookings by 33.2%

Flat in E2 6FD (Shoreditch)

  • Entrusted us to look after their entire portfolio
  • The fee charged is only 12%
  • Helped landlords to elaborate on the property’s best features and selling points
  • Airbnb SEO listing optimisation
capturing top quality airbnb photos

Optimised listing and saw 43% higher returns

Flat in WC1X 9LJ (King’s Cross)

  • Took over the active listing and optimised using Airbnb SEO (search rankings)
  • Updated the booking calendar and added the option for guests to book instantly
Sultana Rabiya
Sultana Rabiya
30. March, 2023.
Great company with great people. Always responds on time.
leech3333
leech3333
5. March, 2023.
Highly reputable company, trustworthy and professional. Excellent management team, would definitely recommend to friends and family.
Christine James
Christine James
27. February, 2023.
Great service!! Really helpful with any queries we have, nothing too much trouble. Highly recommend!
Jack Beattie
Jack Beattie
22. February, 2023.
Thank you to everyone at Helloguest, appreciate all the help getting my property listed and booked out for the periods when I’m away. Veronica and Emily helped me get things set up and gave good advice on how to best furnish the flat including getting a sofa bed for extra guests. Customer service have always responded quickly and blocked dates for my stays. Would recommend to anyone looking for an Airbnb or short term rental management service.
Mariann Komar
Mariann Komar
24. January, 2023.
As a property owner it took a lot of time and work to manage bookings. Now that I found Helloguest I don’t have to worry about anything while I’m abroad. They organize cleaning, take care of the guests and solve the maintenance issues. They also manage and advertise my place on many platforms. I can honestly recommend them because I’m very happy with their service. I know my place is in good hands.
Peter Hudson
Peter Hudson
24. January, 2023.
Helloguest have been managing my property for a number of years and I have found them to be honest, efficient and helpful. I would recommend them.
B Sykes
B Sykes
14. December, 2022.
I switched to HelloGuest after using another agency, which almost put me off Airbnb for good. Toby and Veronica however, have been incredible in turning things around. Property was managed well, cleaning all taken care of and looks like guests couldn’t be happier. Would 100% recommend their services to anyone in need of Airbnb management in London or beyond.

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